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Participating Wineries/Breweries/Sake and downtown locations for the 2016 Downtown Wine & Beer Stroll

2016 Downtown Wine & Beer Stroll - Saturday, May 7, 2016 from 1:00 pm - 5:00 pmParticipating Wineries: DeRose Winery, Wild Eye Winery, Calera Wine Company, Alicats Winery, Graveyard Vineyards, Fortino Winery, Puma Road Winery/Pessango Winery, Casa de Fruta, Guglielmo Winery, Pietra Santa Winery, Tank House Winery and Aimee June Winery.Participating Breweries: Firestone Walker, Golden [...]

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San Benito Olive Festival - Special Ticket Pricing For Our Members!

The San Benito Olive Festival is extending special pricing to our members.  We have tickets available at our office.

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Downtown Re-striping Project Information

This is the information for the downtown re-striping project.  Specific questions can be directed to Jeff Hall at 831-902-8764.

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Plant Sale & Garden Expo 2016

The Hollister Downtown Association (HDA) invites you to the 4th Annual Downtown Plant Sale & Garden Expo to be held on the corner of Fourth and San Benito Streets on April 16, 2016.  Trial grown plants will be available for purchase as a fundraiser for the Hollister Downtown Association, a non-profit organization, to fund our hanging planter program. There [...]

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30th Anniversary Street Festival, Car Show & Chili Cook Off to be held Saturday, July 16 in downtown Hollister

Ron and Car Owner Joanne Berti, 2015 Best of Show Winner, in front of her 1932 Ford Sedan.This July 16, the Street Festival in Downtown Hollister will celebrate 30 years. We are so grateful to all those who have volunteered and participated in making this our first signature event in our beautiful downtown and helped [...]

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Considering membership? Here are some FAQs

The Hollister Downtown Association is a non profit community based organization. As a Main Street Program City, the continued revitalization of our historic downtown is important. We work hard to create a vital downtown district through beautification programs and community events. FAQs:Q:  My business is not downtown, can I still be a member?  A:  Absolutely! [...]

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Free Parking in Downtown for the Holiday Season

The City of Hollister, in partnership with the Hollister Downtown Association, will offer free parking on all streets and parking lots in the downtown district for the holiday shopping season.The free holiday parking program will start on Nov. 27 and run through Jan.8, 2016.Businesses, merchants and downtown employees are encouraged to park in the Briggs [...]

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25th Anniversary - Lights On Celebration

The Hollister Downtown Association’s 25th Annual Lights On Celebration presented by PG&E, will take place on Saturday, November 28, 2015. It is a wonderful family-friendly, community event that brings ten thousand people to downtown. This year’s parade theme is “Silver Bells.” The Celebration continues to be a day-long event with the Holiday Boutique at the Veterans Memorial Building from 10:00 a.m. [...]

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2015 Certified Farmers' Market in Downtown Hollister

Our Downtown Certified Farmers’ Market will once again be on San Benito Street this year.  To accomplish this, we will be closing San Benito Street every Wednesday, from May 6 through September 30 from 12 noon until 8:30 pm.Businesses in the event area who wish to have a booth for their business in front of their store need to fill [...]

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HDA is on the move!

We are excited to expand our square footage at 514 Monterey Street come January 1, 2015.  (One of us won't have to work in a closet anymore!)  We are adding a conference room, event work space area and a small kitchen to our list of amenities.  We will hold an Open House once the dust [...]

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Contact Us

  • Hollister Downtown Association
  • 514 Monterey Street
  • Hollister, CA 95023
  • (831) 636-8406 ph
  • (831) 636-5909 fx
  • Hours: Mon thru Fri, 8:00 - 5:00
  • General Inquiries:

Downtown Parking

Parking is FREE with 3-hour parking areas sprinkled throughout the downtown and FREE ALL DAY parking in the convenient Briggs Parking Structure.

View Parking Map

The 3/50 Project

Find out how you can support local businesses and help improve the economy of San Benito County.


"Saving The Brick & Mortars Our Nation is Built On"